UNIVERSITY OF OREGON
Paulo Dybala, renowned for his impeccable style of play and the ability to score goals, embodies the story of our revamped Copa Mundiales. Through an analysis of his play style and the existing attributes of the Copa Mundial, we determined the most promising areas of opportunity: Traction + Lightweight
As a nod to the upgraded yet discreetly integrated tech, we chose to arrange perforations and color block Dybala’s tattoos throughout the soccer boot.
To execute our proposed plan, we removed the cleatplate of the boots and replaced them with an injection molded unit with 3D-printed studs of our own creation. This unique cleatplate unit combines Tiempo 8 Elite technology with a high-traction stud form and embedded torsion midfoot to deliver superior traction and responsiveness underfoot. In order to reduce overall weight, the upper was deconstructed and stripped of excess k-leather and outdated padding